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About Us
We Are Here To Help You Embrace Your Corporate Identity
Born from the vision of redefining the boundaries of corporate apparel, we create corporate wear that you’ll love – in the office and beyond. Dive into the world of Binat and discover merchandise that you’ll wear with pride.
In today’s world, where the lines between work and personal life increasingly blur, we, Marc and Elias, the founders of Binat, believe it’s time to redefine corporate merchandise. Our story begins in March 2023, amid our internship at a renowned international consultancy firm. A welcome gift, a hoodie, was set to forever change our perspective on corporate apparel.
Facing the firm’s billion-dollar revenue, we expected a product that impressed both in quality and design. Instead, we encountered a hoodie that fell short of our expectations for style and quality. This experience prompted us to think: If even a company of this size can’t produce appealing merchandise, what does that say about the rest of the industry?
Driven by this question, we decided to launch Binat – with the aim of creating corporate merchandise that is not only functional but also stylish and cool. Even during our internship, we began to put our ideas on paper, engage in conversations with potential partners, and lay the foundation for our company. Our first major success came quickly: by May, we had realized our first order for a large German student consultancy.
Joining us in 2024, Conrad brings his expertise and passion to help Binat surpass our original expectations, serving as our Expansion Lead. With a clear focus on growing our brand, we work tirelessly every day to bring Binat into the wardrobes of employees.
Our goal is to develop corporate merchandise that employees of small and medium-sized companies can wear with pride not only during work hours but also in their leisure time. To achieve this, we select modern cuts, ensure the highest quality of materials, and design pieces that seamlessly integrate into daily life – clothing that we ourselves love to wear.
At Binat, we firmly believe that corporate clothing can be more than just an accessory for the company Christmas party. It can be a statement, an expression of style and individuality. With every design we create and every piece that leaves our house, we continue to write this belief. Welcome to Binat – where we are shaping the future of corporate merchandise.
